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Creating new standards for mom and baby skincare. So kind, so pure, so natural, and always with the environment in mind.

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A New Safe Standard

SoKind revolts against the flawed market for harmless baby and mom skincare, creating formulas grounded in our principles of purity and sustainability.

We work consistently to create natural and hypoallergenic skincare to provide the highest level efficacy for skin-deep nurture and protection for sensitive baby skin and the mature skin of mothers.

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Naturally Efficacious Ingredients

Whenever possible we source our ingredients locally and hand-select the highest quality, active components for the most powerful effect. The list of hormonal disruptive and other proven-harmful additives is long and continuously growing.We have blacklisted all potentially harmful ingredients from our scientifically-backed, pure formulas to create the safest products for babies and mothers.

    These are just some of the compounds we banished from our labels:
  • Alcohol
  • Fragrance
  • Animal-derived ingredients
  • Acetone
  • Dyes

Sustainable Packaging

In creating SoKind we strive to make imperative shifts at every level of our production to reduce our ecological footprint. We make it our effort in trying to evolve with a constantly evolving world of sustainability.

Our resource-efficient packaging keeps our environmental footprint at a minimum - in particular when channeled into efficient recycling and recovery routes. All our boxes are made in eco-friendly FSC-certified boards that are 100% biodegradable and our bottles are made in endlessly recyclable glass, recyclable PET, and biodegradable bioplastic extracted from renewable and sustainably farmed sugarcane.

All our suppliers must comply with our code of conduct within sustainability, ethical, and quality requirements.

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Our Story

Even before the beginning of my pregnancy, the importance of naturally nourished healthy skin was imprinted in me. When I was pregnant with my daughter an exclusive natural skincare regimen was a given. With a hard time finding products that were equally natural, safe, and nourishing for both me and my daughter's skin, I felt a need to act and create a change for other women and their babies - no fluff, no compromises.

With a promise to create effective and nourishing skincare safe for pregnant women and breastfeeding mothers, and for the thin and delicate skin of babies, each product is created with our principles of purity and sustainability at the core.

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Katrine Kläning
Founder & mother to Alma